To celebrate this year’s solstice, Ford CEO James Farley said, “Ford makes trucks for real people who do real work.” Farley expects that Ford’s EV pickup Ford Lightning F-150 will be more popular than Tesla’s EV pickup Cybertruck, which is expected to be popular only among “Silicon Valley people.” It is interesting that both trucks …
Category Archives: Electric Trucks
Electric Pickups: The Old is New
One hundred years ago the most popular vehicle was a pickup. Many people lived and worked on farms, and needed vehicles for hauling farming equipment and materials. Carrying people was secondary. Today there are a considerable number of electric pickup brands: Ford F-150 Lightning Chevrolet Silverado EV GMC Sierra EV GMC Hummer EV Tesla Cybertruck …
Electric Truck Brands Are Surprisingly Numerous
More people drive cars than trucks, but there are a lot of new truck manufacturers. Why is that? Here are some possible reasons: There are more small businesses than in the past It is stylish to drive a pickup Men like the macho aura Trucks don’t require the fancy trim that cars do